Request a Demo
oykos-ad.png

Our Latest News

Press releases, blogs, events, thought pieces and all things Social TV

How We Ran a Social Competition on Twitter

by Jenna Rogers,  25-Jan-2017 17:23:40

To celebrate the release of our Competitions Management Module, we ran a contest to give away an Amazon Echo Dot.

The requirements were simple; post a Tweet which included both our handle @neverno and the hastag #echodot. Using STORY we set up a search to gather all Tweets which included the handle and hashtag. As an added feature, we had a direct response feature setup to automatically Tweet a reply to anyone who entered.

After the entries closed last we automatically generated a winner out of all the entries. The winning message had to contain the word 'win'. Our system randomly selected the winner which was Roy from Oslo. Congrats Roy!

 socialcompetition.png

STORY can also generate analytics reports which is helpful for competitions which have compliance requirements.

While our competition was just for digital, our technology can be used to extend the competition for live broadcast and advertising.

Get in touch if you’d like to know more about Competition Management.

Leave a comment

Latest Blog

5 Jun

Social TV Product Updates

CEO Scott features in Euromedia article: Social Media & TV - Frenemies?
By never.no | 0 Comments

Our CEO Scott features in an expansive cover story article in the latest edition of Euromedia magazine, alongside industry leading..

29 May

Social TV Product Updates

Never.no enhance audience engagement for broadcasters across the globe
By never.no | 0 Comments

We have now delivered a range of international projects for MTV, NBC, Channel 4, and SBS as the need for interactive and dynamic..

22 May

Social TV Product Updates

SBS Share Social Content Throughout Eurovision Broadcast
By never.no | 0 Comments

Australian broadcaster SBS has celebrated Eurovision audiences with fan commentary included as part of its coverage of the 64th..