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Brainstorm & to Release OnMedia at the NAB Show

by,  17-Jan-2018 11:42:30

OnMedia is an end-to-end solution for managing virtual & augmented reality 3D graphics, incorporating live social media moderation & editorial publishing controls.

Madrid, January 17th, 2018. Brainstorm, leading manufacturer of real-time 3D graphics and virtual studio solutions, along with, leaders in live social media management, moderation and publishing, announce the NAB launch of OnMedia, a unique end-to-end solution for managing virtual and augmented reality 3D graphics based on social media feeds. OnMedia is one of the developments resulting from Brainstorm and’s partnership as leaders of Project VisualMedia in the Europe 2020 Horizon framework programme. The project is funded by the European Commission, as a response to the needs of creative industries in the broadcast media sector.


OnMedia integrates both never-no’s and Brainstorm technologies, delivering all the power of its 3D Graphics Engine to display the information gathered and structured previously from the internet. The Social Media Engine can select the information, edit the graphics template, publish it and send the graphics to any broadcaster’s workflow, or play them out to air directly, presenting such data in the most attractive manner, and enhancing the information displayed. OnMedia is also scalable, so it can be adapted to the needs of local and regional TV stations, national broadcasters and production houses.

OnMedia allows end-to-end social content management, customization, and publishing to both 3D TV graphics and second screen environments, going far beyond the requirement for displaying live social data in dynamic TV formats, but also provides a missing production flow in traditional broadcast environments. It is an integrated, stand-alone, modular application which makes it easy to search, filter, publish, visualize and engage with content from the audience.

According to Thierry Gonzalo, Brainstorm Product Manager “OnMedia helps broadcasters to enhance their programming content to drive higher audience ratings and foster loyalty from their audiences, providing a unique, end-to-end solution for social graphics management that takes advantage of our more than 20 years of experience in delivering high-end real-time graphics.”

Scott Davies, CEO of commented, “This goes far beyond the desirable requirement of live social data in visually dynamic TV formats, but also fundamentally provides a missing production flow in traditional broadcast environments. Whist visualisation is key, the ability for producers, journalists and editorial teams to collect, moderate and build visual formats in real-time where simple creative changes can be made in a single interface quickly and easily is something that is missing in the industry. Now with the OnMedia solution, end to end social content management, customisation, and publishing to both 3D TV graphics as well as second screen environments can be achieved quickly and simply.

See OnMedia at the NAB Show for an interactive demo of how to manage live social content, control and preview scenes, publish to 3D and virtual studio graphics, control gesturing as well as sync with 2nd screen applications. Visit the Brainstorm stand SL4616.

Brainstorm is a specialist company dedicated to providing industry-leading real-time 3D graphics and virtual set solutions for broadcast, feature film production and corporate presentations. Brainstorm has more than 2,500 installations worldwide since its foundation in 1993, including many of the world’s leading broadcasters plus numerous smaller and regional stations.
For more information or high-resolution images please contact Amaya González helps leading broadcasters, brands and agencies to engage with audiences and bring live social content to TV programming and advertising. Visit for more information.

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