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USA - Red Lobster

Posted by Jenna Rogers on Jun 17, 2016 2:59:27 PM
Jenna Rogers

Client: USA Network

Project: Red Lobster Date Night Marathon

USA and Red Lobster teamed up to provide their alternative to Netflix & Chill: Rom-Coms and Red Lobster.

On a Saturday night, USA aired a marathon of rom-coms and encouraged couples to Tweet photos of their favourite date night using the hashtag #RLDateNightSweepstakes.

STORY-VR was used to select the UGC, render the preview video and deliver the approved promos to the network. Selected viewers could win free movie tickets and dinner at Red Lobster.

Footage courtesy of USA Network