Case Studies

Mess TV

Client
Rubicon TV
Project
MESS TV
Problem
Generate revenues and fulfill european quota of local content during late night hours.
Technologies Connected
  • SMS
  • MMS
  • Graphics Systems
Solution
Rubicon built an entirely interactive program that allowed the viewers at home to connect and communicate with the hosts of the program. Each SMS was a premium rate message generating revenues and because it was produced locally it fulfilled their quota of local content.